The rise of the smartphone has meant a huge change for apps in the finance industry. Check out this quote form the CIO of a leading European retail bank:
"In any one minute, we've more people in our mobile app, than in our entire branch network in a week. Only problem—they stay for just 17 seconds."
Which begs the question; How do retail banks grow their business in the mobile and multichannel era?
In this webinar, Swrve will show you how to drive loyalty and revenue in the finance industry in the mobile and multichannel era.
Key Takeaways:
- How to maximize your engagement on mobile through targeted reach and relevant communications
- Increasing conversions through smarter acquisition
- Exploiting all your message channels to build individual customer experiences
