Watch on-demand.
In this LinkedIn Live session Mike Horell, Director of Telecom and Strategic Accounts and Jason Reed, Lead Analyst for Digital Consumers at GSMA Intelligence discuss the retention challenge facing mobile-first brands, and sharing insights into increasing engagement and retention through valuable, contextual messaging starting on Day 0.
Key Takeaways include:
- How market requirements are changing as consumer behaviour enters mobile maturity
- Key strategies to engage and retain mobile users
