Let's briefly look at the multichannel media landscape and what it means for providers:

  • The average consumer spends more time in mobile apps than on desktop and mobile internet combined.
  • 60 million Americans have no relationship with a traditional cable TV provider and instead consume content direct from digital streaming providers such as Netflix
  • Mobile influenced over $1.4 trillion in retail sales in 2016.

Put all that together and you have a landscape that is transformed for organizations in pretty much every vertical. 

Swrve dives into the solution and opportunity that building a direct relationship with the customer through multichannel media provides.

 Key Takeaways:

  • Onboarding for media streaming services
  • Monitoring for customer satisfaction
  • Delivering on ancillary revenues
  • Converting users from trial to full time subscriptions